Having a website that has high search engine ranking, has many advantages. Although learning seo can be a little mind blowing, did you know that the simplest seo mistakes can ruin your chances of search engine ranking.

1. Chasing the wrong keywords

The first thing you should do is keyword research. If you get this wrong your off to a non starter. Make sure you target the best keywords for your niche, ones that searchers actually are using.

2. Forgetting to use title tags

A common mistake is to forget to use individual title tags for each page of your website. Titles tell searches and Google what your page is about.

3. Too much flash

Flash cannot be read by googles bots. If you are going to use flash, it is essential that you also use the html mark-up for it.

4. Back link spamming

This is something even the best webmasters are failing to grasp. Link farms are not a good thing with Google. You will get much further by getting high quality one way links from website with high pr.

5. Keyword stuffing

Your content must make sense. If you try and over do the keywords you will get penalized by Google quickly. What you write must flow.

6. Keyword density too high. Keep it below 5%

7. Duplicate content. If you use content that has been used elsewhere, you will get your website sand boxed by Google. Search engines love fresh content.

8. Inadequate navigation

Your sites navigation and links must be clean and unbroken. Your visitors and search engine bots must be able to find their way around your site.

9. Using images for headers

Headers are the first thing Google bots see. Take advantage of this and use your keywords in the h1 and h2 headers.

10. Using unreliable hosting. Cheap may be good for your bank but having servers going down and pages not loading will lose you visitors and stop Google being able to properly access your site and give it high search engine ranking.

1. Keywords

You need to decide which keywords you want high search engine ranking with.

Research is very important, target the wrong keywords and your off to a non starter. Make sure people are using the keywords to search in the first place.

2. Find your competitors

You have to beat your competitors to the top spots. Type in your keywords in the search bar and analyze the top 10. See what they are doing.

3. Your pages titles

There are two tips for optimizing your pages titles. One is to make sure each page has a different title.

Secondly try to include your main keywords in the title. But, make sure they are relevant and make sense. Don't keyword spam.

4. Meta tags

You should only use keyword meta tags if you fully understand them. If you get it wrong you could harm your ranking.

5. H2 and H1 headers

Having your keywords included in the headers h2 and h1, will tell googles spiders that what is in these headers, are important.

6. Content must always be fresh. Duplicate content is a big no no.

7. If you can get a high pr website to link to your site, you are on to a winner. Remember anchored keyword links are best.

8. Site maps tell search engine about your website pages. Having a site map will help to get more of your pages indexed.

9. Alt tags should always have a description and should not be left blank.

10. Update your website often. Google loves fresh content, don't let your website become stale.

Having your website search engine optimized is very beneficial. I have built a site for all you beginners. Start with seo basics and take it from there.

This is for all you newbies who have heard the phrase seo and wondering what on earth it is all about.

Seo is the short term used for search engine optimization.

It is a process that is done to make sure website pages are optimized for google and other search engines.

Why use seo?

One thing any site needs, regardless of it's purpose, is traffic. You need people to visit your website.

You can use many ways of getting traffic to your site, but by far the best one is the free one. If you learn search engine optimization and optimize all your pages you can get free traffic.

Organic ranking is when you naturally rank high on search engines for your keywords.

This is a biggy you want to be concentrating on.

It is a fact that the majority of searches who use google, only click on listings that appear above the fold. With this in mind your goal should be to appear in the top 3 search results.

Where does a beginner start?

In this blog i am going to write articles just for beginners, i wont baffle you with big terms and i will take it slow.

Despite it's first impressions, seo is not rocket science, but it does take some hard work.

One thing i will start by saying is to stick with it.

What you will need.

Website to have a fiddle with

Patience

Tons of coffee lol

Right, that is the basic low down on search engine optimization. Now to to get you started on how to get high search engine ranking.

My previous post was about search engine optimization, or seo for short.

Which one should you use as part of your marketing campaign? Google AdWords or seo?

My answer to this is simple........BOTH!

What is Google AdWords?

It is a pay per click program that gets you fast traffic.

1. Join Google AdWords

2. Set your daily budget. This can be as little as £1 per day.



3. Create your keywords list

4. Create your ads and then your ready to go.



Why you should use both google AdWords and seo

Seo friendly pages will bring free organic traffic to your website.

Google AdWords will generate fast targeted traffic for your website.

Using search engine optimization and AdWords as part of your Internet marketing campaign, will bring you the best of both worlds.

I have heard google AdWords is expensive!

AdWords has a reputation of being an expensive learning curve. But if it is done correctly the ROI can be substantial.

I wont go into the right and wrong way of using AdWords in this post, but i will say that seo and AdWords compliment each other and can actually lower the click price you pay for your ads.

If you are new to Internet marketing and are indecisive about which marketing option to take, AdWords or seo? My advice is to learn both.

In my next post, i will dedicate it to all those beginners baffled by google AdWords.

search engine optimization or seo for short, is the process used to optimize your website for the search engines.

If you have an online business then you will benefit greatly from having a seo friendly website.

You may have your own ways of getting traffic, but organic free traffic is always a bonus.

If your website ranks high for certain keywords then you will get FREE quality targeted traffic.

How do i make my website seo friendly?

1. Choose your keywords

Decide which keywords you want your site to rank high with. They must be associated with your content. Keywords are not restrained to one word. Long tail keywords are more attainable.

2. URL

This one is optional but i would try and include keywords in your URL if you are not going for the branding approach

3. Content

You have probably heard the saying "content is king". It is important but there are too many factors to consider with search engine optimization for it to be as clear cut as that.

The content that is on your website has to appeal to both your viewers and search engines.

Include your keywords, ensuring your sentences make sense. Keyword density should be below 5% to avoid being seen as spam.

4. Links

Anchored keyword links are the best, and one way not back links.

If you can get an anchored one way link to your website from a high pr website, .......BRILLIANT.

I have given you the 4 basic seo tasks you need to perform on your website.

I would be happy to perform a free seo report on your website.